For proposing a concept to:

Raise awareness to specific pedestrian groups
Capture the attention of 11-14 year olds
Involve schools and communities
Engage pedestrians and road users more, and encourage them to use pedestrian cross road

http://www.edinburghapps.net/event/road-safety-hackathon/

Full presentation HERE

Road Safety hackathon

Winner of the competition

EdinburghApp

Edinburgh, Scotland 2014